Innovation is a determining capacity for companies that are in constant competition to attract more customers, delivering products and services with high value added. In the absence of innovations, companies could lag behind in increasingly dynamic and competitive business environments. Innovation confers advantages to companies that seek to maintain a high level of performance in current and emerging industries, in a context in which the technological revolution has placed us on the threshold of a new era, that of Industry 4.0 and the consequent transformation that will imply for organizations.

The Master in Innovation for Business Development (MID) develops skills to propose original ideas and projects, applying appropriate techniques and methodologies, to develop innovative solutions and ventures with high value added. It also develops the skills of these professionals to manage the mobilization of resources for entrepreneurship and the drive for changes necessary to transform the culture of organizations into a culture oriented to innovation.